It’s where opportunities happen – where two styles and two approaches to business structure and growth come together. At Circle 17, Startups and Corporates are given the chance to connect, becoming more than the sum of their parts by fostering sustainable growth together. Austrian Startups approached us to refresh the identity for this branded series of remote networking workshops in efforts to explain their core principles and values more clearly. With the topic of Resilience at the forefront, our concept brought two imperfect worlds together, revealing what beauty and strength is to be found when common ground is discovered, developed and nurtured together.
We expanded and defined the color pallet, fonts, colors, icons and layouts for social media, provided inspiration for the web development, developed easy to adapt portrait treatments, wrote rules for colors and categories and provided tools to equip the Circle 17 Team to build out their own workshops.