![Tubolito_Logo Solo black4](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito_Logo-Solo-black4.png)
![Tubolito Packaging MTB](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/33000005_detail2_2-1080x1080.jpg)
VISUAL COMMUNICATION
Tubolito’s first generation brand caught attention with black as the primary color, becoming a symbol for lightweight, high-end performance. But after developing products across the entire spectrum of biking and growing their worldwide reputation, we helped them turn the corner and refresh their brand approach with a contemporary, bold, sustainable, minimalistic look across all channels, giving them a platform to show their true colors!
![TuboPackaging Road](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/TuboPackaging_Combined_Road-1080x720.jpg)
MAKING OF:
![Tubolito Poster](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Landespreis_JPEGS_2108235.jpg)
![Tubolito Illustration Road](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-Road-1.jpg)
![Tubolito Illustration BMX1](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-BMX1.jpg)
![Tubolito Illustration Folding](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-Folding.jpg)
![Tubolito Illustration MBTPlus](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-MBTPlus.jpg)
![Tubolito Illustration CX](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-CX.jpg)
![Tubolito Illustration MTB](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-MTB-1.jpg)
![Tubolito Illustration STubo](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-STubo.jpg)
![Tubolito Illustration XTuboCity](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-XTuboCity.jpg)
![Tubolito Illustration Cargo](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Illustration-Cargo.jpg)
![Tubolito Website](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Website.jpg)
CLAIM AND KEY VISUAL
![Tubolito_KeyVisual_Claim](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito_KeyVisual_Claim-scaled.jpg)
![Tubolito CI Explain 2](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-CI-Explain-2.jpg)
![Tubolito CI Explain 1](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-CI-Explain-1.jpg)
![Tubolito Rollup](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Rollup.jpg)
![Tubolito Banner](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Banner.jpg)
![Tubolito Print](https://www.fargocircle.com/wp/wp-content/uploads/2021/08/Tubolito-Print.jpg)